If analytical thinking diagnoses a problem, what role does creative thinking, often coupled with innovation, serve in the problem-solving process?
Answer
It designs the cure by approaching challenges from new angles.
The text employs a metaphorical structure to differentiate the cognitive core skills of analytical and creative thinking. Analytical thinking is assigned the role of diagnosis—identifying the root cause and assessing the situation objectively. Following this diagnosis, creative thinking, often paired with innovation, takes on the prescriptive role: designing the cure. This involves actively approaching challenges from unconventional angles, exploring a wide spectrum of possibilities, and being willing to take calculated risks to implement unique process improvements that move beyond recycling old answers or sticking to established norms.
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