What distinction is made between the output focus of a Digital Strategist and the interpretation focus of an Account Planner?
Answer
The Digital Strategist might generate monthly reports (output), while an Account Planner distills them into strategic guidance (interpretation).
The text contrasts these roles by noting the Digital Strategist generates the data reports (output), whereas the Account Planner focuses on distilling that data, along with primary research, into actionable interpretation and strategic next steps for creative teams.
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