How does the difference between service and hospitality impact perceived customer value?

Answer

Service minimizes pain, while hospitality generates pleasure, which customers are willing to pay more for.

Receiving what was paid for establishes the baseline value through service (minimizing negative pain points). Hospitality adds premium value by generating pleasure, often justifying a higher price or securing repeat business.

How does the difference between service and hospitality impact perceived customer value?
businessIndustryservicehospitalitycustomer