How does Business Intelligence (BI) typically differ functionally from Data Analysis regarding output focus, based on their respective functions?
Answer
Data Analysis tells you what happened, while BI creates executive dashboards that drive strategic action.
The distinction between Data Analysis and Business Intelligence lies in the purpose of the derived insights. Data Analysis focuses on understanding past events—determining what actually occurred within the data sets. In contrast, Business Intelligence is oriented toward future action and leadership guidance. BI professionals specialize in synthesizing technical outputs into visual aids, such as executive dashboards and reports, designed specifically to influence and drive forward-looking strategic decisions for the organization.
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