What is the perceived strategic function of presenting higher, sometimes unsubstantiated salary estimates on a job platform?
Answer
To function as a strong incentive to apply, boosting the platform’s overall user activity metrics
The perception exists that higher, unsubstantiated estimates serve as a strong incentive, driving candidates to apply, thereby increasing the platform's user activity metrics.

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How Accurate Are ZipRecruiter Salaries? - Job Success Network
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