If a salesperson consistently hits activity quotas but misses revenue quotas, what underlying issue might this suggest?

Answer

Potential problems in pricing strategy, product fit, or negotiation skills.

When activity targets are met but revenue falls short, it suggests that the issue lies not in effort, but potentially in execution aspects like pricing, product alignment with the market, or negotiation effectiveness.

If a salesperson consistently hits activity quotas but misses revenue quotas, what underlying issue might this suggest?
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