Why do some community members find more consistent or better-paying gigs by advertising directly on neighborhood platforms like Nextdoor compared to generalized delivery driving?
Lower competition and higher trust for hyper-local, relationship-based services
The text suggests that while gig apps for generalized delivery might be highly saturated in dense areas, advertising specialized, hyper-local services directly on neighborhood platforms like Nextdoor or local Facebook groups can lead to better opportunities. This effectiveness stems from the foundation of community interaction: higher trust levels established through local connections and lower competition for specialized needs, such as driving seniors to appointments or specialized house cleaning. This relationship-based approach allows service providers to secure more consistent, often better-paying gigs that general market saturation diminishes for app-based delivery drivers.

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