What is the strategic benefit of 'skill stacking' for a media professional in this career environment?

Answer

It enables the professional to take on a more substantial piece of the overall project scope, potentially increasing their rate

By combining creative skills with adjacent capabilities, such as contract negotiation or basic logistics management, a professional becomes more valuable and capable of handling larger project segments.

What is the strategic benefit of 'skill stacking' for a media professional in this career environment?
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