Which set of roles is characterized as belonging to the 'Acquisition' side of the attention economy bifurcation?

Answer

Marketing, advertising, and growth hacking.

The 'Acquisition' roles are defined as those where expertise is maximizing the capture of fleeting focus, explicitly naming marketing, advertising, and growth hacking.

Which set of roles is characterized as belonging to the 'Acquisition' side of the attention economy bifurcation?
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