Which of the following observations highlights the key difference causing specialized digital roles to often command a higher salary floor than general Media Specialist roles?

Answer

Specialized digital roles are often directly tied to audience engagement or lead generation performance.

Specialized digital roles, such as Social Media Specialists, often command a higher floor because their work is directly linked to measurable business impacts like audience engagement, lead generation, or brand performance, unlike generalist roles that might include administrative tasks.

Which of the following observations highlights the key difference causing specialized digital roles to often command a higher salary floor than general Media Specialist roles?
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