How does the focus of a Product Manager differ when working on B2B kitchen efficiency software versus a B2C meal kit service?

Answer

The B2B Product Manager acts as a process consultant addressing workflow bottlenecks and compliance, whereas the B2C role leans into consumer psychology and retention metrics.

The text notes that the Product Manager role shifts: for B2B efficiency software, they act as process consultants understanding workflow and compliance; for B2C meal kits, they focus on consumer psychology, retention, and mobile usability.

How does the focus of a Product Manager differ when working on B2B kitchen efficiency software versus a B2C meal kit service?
foodtechnologycareerRolestartup